The MILWAUKEE 25ft STUD Magnetic Tape Measures are the industry's most durable tape measure, equipped with innovative EXO360 Blade Technology. EXO360 protects the blade from ripping and wearing, delivering the longest-lasting blade. The tape delivers 17' of reach* to take long measurements alone, to reach further on the jobsite. The magnetic hook easily attaches to EMT and steel studs.Cutting-edge measuring tape blade technology, combined with a fully-reinforced impact-resistant frame makes STUD Tape Measures the most durable retractable tape measure. STUD measuring tapes have double-sided printing for easy reading as well as a finger stop to control blade retraction.